Contextra
Internet - Gurugram, Haryana, India
Contextra Employees
Contextra Details
At Contextra, we believe in putting Context ahead of Content when it comes to developing social media programs or campaigns for our clients. Relevance is the key to success of marketing of products & services in a world where a customer is exposed to multiple media and his attention span is limited.Our Mission:To help brands and companies, connect communicate and engage with their audiences by delivering the right set of marketing solutions.Social Media platforms provide an effective way of not only starting meaningful conversations with customers, but also as a means of keeping them engaged over a period of time. We are witnessing an age where consumers of goods and services are flooded with more data about brands than they can handle. Marketers therefore need to convey their brand messages to their consumers contextually. Being relevant is the key to success. As Mitchell Kapor has put it: "Taking information off the internet is like taking a drink from the fire hydrant."An integral part of our partnership with marketers is to be able to listen to their perspective in terms of their objectives and the challenges that they face when it comes to addressing customers. We help our clients create social media strategies. Helping our clients with the right content, helping them manage their presence on multiple platforms and providing for social listening is at the core of what we specialize in.
