Management Consulting - Berlin, Berlin, Germany
Digital Media Strategy and Audience Engagement Enterprise acting in Germany and the US.Specialized in Brand Value Optimization through digital as well as Direct to Consumer Businesses Relationships.Media and Communications are rapidly becoming an individualized business, predominantly based on 1:1 relationships and causality (i.e. Voice, IoT, machine learning) as opposed to correlations and extrapolations (i.e. traditional Media, Retail, Market Research).Value distribution throughout the entire chain will be determined by the ability to leveragebrands, content and experiences WITH individuals at scale.We help brands, organizations, artists and talents to create deeper, more meaningful relationships with theiraudience and secure/extend the value of their assets through technology, design and commercial alliances.Know-Work (Data Science), Interactive skills (Content & Experiences) as well as solid Digital Marketing Strategies need to be at the core of any entity today.Effective content and experience management and the ability to scale individual relationshipsare vital to build, secure and extend market-share on a global basis.ConvertMedia is a Business to Business Enterprise that supports its partners in building strong customer propositions as well as powerful alliances to maximize growth, sustainability and profitsin an increasingly complex and aggressive global market place.Our Senior Management and Partners are pioneers in the digital space working at Board Level in Multinational Media Corporations such as Universal Music, Warner Bros., Vivendi and WME.We have built and lead mobile, online and interactive consumer businesses and alliances around brands (entertainment as well as industrial) based on data for almost 20 years, interacting with hundreds of millions consumers in Europe and the US.Our network consists of leading global organizations in Media, Technology, Data, Artists, Talent, Brands, Telecoms and Finance.
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