Architecture Firm/Engineering Firm - Melbourne, VIC, AU
The human response to design is a visceral reaction to sophistication, craft and narrative – three essential elements of the world CRITERIA creates. A unique design gallery with an eclectic selection of furniture, lighting and objects from around the world, CRITERIA privileges limited edition and atelier-based production; a judicious mix of established brands adds unexpected nuance.Founder and creative director Rachael Fry studied at Parsons School of Design, New York, and her curatorial approach is anchored in a deep understanding of the métier. Installed in a former knitting factory at the heart of the Cremorne creative district, the robust, heritage brick and polished concrete interior of CRITERIA is purposefully restrained, the better to showcase exclusive pieces imported from design capitals including New York, Milan and Paris but also Antwerp, Gotland and Lisbon.Arranged with an air of simplicity and elegance, the CRITERIA collection is a savvy melange of historic and contemporary works, all eminently collectible. At every turn, high craft is celebrated, beauty revered, longevity prized.
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CRITERIA: The Epitome of Eclectic Design In the heart of Melbourne's Cremorne creative district, nestled within a former knitting factory, lies CRITERIA, a unique design gallery that embodies the essence of eclecticism. Founded by Rachael Fry, a Parsons School of Design alumna, CRITERIA showcases an exclusive selection of furniture, lighting, and objects from around the world. The gallery's curatorial approach is rooted in a deep understanding of the métier, with a focus on limited edition and atelier-based production. With a judicious mix of established brands and unexpected nuance, CRITERIA's collection is a savvy melange of historic and contemporary works. The robust, heritage brick and polished concrete interior provides the perfect backdrop for the gallery's carefully curated pieces, all of which are eminently collectible. From New York, Milan, and Paris to Antwerp, Gotland, and Lisbon, CRITERIA's selection celebrates high craft, beauty, and longevity. At CRITERIA, the human response to design is a visceral reaction to sophistication, craft, and narrative. The gallery's commitment to excellence is evident in every aspect, from the carefully arranged pieces to the exceptional customer service. Whether you're an avid collector or simply seeking unique design pieces, CRITERIA is a must-visit destination.
CRITERIA is a design gallery that showcases beautiful and unique furniture, lighting, and objects from around the world. The gallery has a special focus on limited edition and handmade pieces, and it also features a mix of well-known brands and unexpected finds. The founder and creative director, Rachael Fry, has a deep understanding of design and a curatorial approach that highlights the craftsmanship and beauty of each piece. The gallery is located in a former knitting factory in the Cremorne creative district and features a stylish interior with exposed brick and polished concrete. The collection is carefully selected and arranged to showcase a mix of historic and contemporary works that are all highly collectible. The gallery celebrates the craftsmanship and beauty of each piece, and it values longevity and timeless design.