Apparel & Fashion - Mumbai, Maharashtra, India
With the increase in Nuclear Families in the metro cities and the involvement of the man in the household – the Indian new father stereotype has seen altering. \\Why leave him out? Therefore, we conceptualized a niche market for the original superhero – The DADDY! \\Instead of wearing basic printed t-shirt to your wife's baby shower – why not wear something to proclaim the world "MEET THE DADDY"? Even during the hospital visits or parties, during delivery or after birth, Daddys capes will make the superhero an integral part of the birth team.\\Our products has a range of clothing and accessories keeping in mind the typical wardrobe of a man. Our idea is to provide products for the Daddy's office & home.\\Our brand promises to make Daddy the centre stage of attraction, a medium of expression, the way he can proclaim – Meet the Daddy and aims to be the medium to share the happiness & pride of being a Daddy,\a way to proclaim, "Meet me – The Daddy".\ \Our brand has a foresight to be the leading supplier of Daddy gifts,\for the expectant dads to experienced dads.\ \Daddy's Capes is dedicated to every family, and each "Meet me the DADDY" product is designed\to encourage involvement between Dad and Child - from pre delivery to …… forever.