Digital Hug - Social Media Intelligence
Research - Toronto, Ontario, Canada
Digital Hug - Social Media Intelligence Employees
Digital Hug - Social Media Intelligence Details
Digital Hug with offices in Toronto, Los Angeles and Beijing, helps companies access unstructured social media listening data, to better understand audience engagement around their brands and franchises, as well as campaign effectiveness.Digital Hug utilizes proprietary, state of the art technologies and techniques to consistently deliver actionable Insights to grow, optimize, and protect your IP, Brand or Franchise. At Digital Hug, Advanced Social Insight is our expertise, and since we do not develop the social content or marketing creative, our intelligence work is uniquely positioned to be completely objective and unbiased. The hidden gems we discover serve clients at both the tactical and strategic level – helping to re-frame strategic opportunities and to refine program execution. We've helped many leading corporations with insights that have fueled their profit performance.We bring valuable insight to "Content Life-cycle" management including – competitive landscape analysis; topic and talent selection; content development; promotion activation; press coverage; market gaps; and consumer engagement.Our key services feature:Social Context – Competitive/Benchmark Monitoring; NPS DriversSocial Ethnography - Category Advancement Overnight Insight - Activation Optimization; Test & Learn System/Benchmark performanceESG Assess - Strategy & RiskWe focus on several sectors including entertainment, retail, financial, packaged goods and medical. To support our entertainment clientele, we developed SOCIAL CONTEXT™ - Entertainment Tracking Service. SOCIAL CONTEXT™ is a global turnkey service that uncovers geographic-specific "earned" media insight to drive campaign effectiveness and consumer engagement for TV Series, Feature Films and Video Games. The service is the most accurate and affordable way to get an ongoing market read to enhance launch planning and ongoing campaign adjustment.Connect with us at info@digitalhug.com
Digital Hug - Social Media Intelligence Technologies
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