Advertising/Marketing/PR - Coolangatta, QLD, AU
Are you looking for more leads for your business, without all of the STRESS? Could the phone be ringing a A LOT more with customer enquiries? Perhaps you've invested in a website but not sure if it's providing any return on your investment?Having a website that is Strategic, Optimised and Compelling is just the start. Once the design is complete, the call to action complete, contact details strategically placed throughout the site, and most importantly you answer your prospects burning problem then its time to rank your website in Google. NOTE - the best place to answer your prospects burning problem is above the fold on the homepage. By doing this you significantly increase the chances of a prospect contacting you. Two Search Engine Optimisation Strategies 1. Local SEO otherwise known as "Google My Business". This is the process of getting your Google My Business Listing to appear in the "box" which appears directly under the paid ads. This process involves adding back links, citations, reviews, photos and optimising your profile. 2. Organic Search Engine Optimisation This is the process of improving the organic ranking of your website in Google. There are too many factors to list here but I'll mention this one - KEYWORD RESEARCH. Knowing what keywords your target market are searching for to find you is GOLD. Knowing the keyword search volume, competing pages, cost per click, and SEO ranking difficulty is essential to starting your SEO strategy. Plus knowing the difference between "buying" keywords and "research" keywords is crucial to choosing which keywords to rank for. If you have a website that isn't providing leads as often as you would like it to, let us show you how we can fix it. peter@digitalsurfer.com.au http://digitalsurfer.com.au/07 5576 7767 0428 363 899
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