Advertising/Marketing/PR - Chicago, IL, US
Constantly asking the right question is the catalyst for original thinking and real results. Our approach is called CURIOSITY UNLEASHED. We believe that Creativity, based on strong strategic guidance and insight makes our work unique, distinctive and effective.Our agency approach focuses on how people Live, Share & Shop.LIVE: The way people connect with brands is in the midst of radical change. We believe brands must not only resonate with the purpose behind human behavior, but they must advance the art of storytelling in more contextually relevant fashions.SHARE: Digital is at the heart of change. We're experts who are constantly tapped into and informed by, the boundless social interactions and the application of big data to understand how brands should interact in that landscape.SHOP: At the end of the day, none of this matters if it doesn't turn into a transaction. We have deep expertise in Shopper Marketing and know how to integrate brand with buying -- in-store and online -- where it makes a difference in your bottom line.We work on the edge of the interrelationship between Data + Creativity. We thrive on the tension that exists between the two disciplines. We believe that powerful connections are made when data, analytics and Creative work together creating relevance, building brand relationships and driving results.
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