Civic & Social Organization - , ,
Diversify Digital is an initiative that teaches Black and Latinx-owned businesses digital marketing skills that empowers them to reach new customers, increase sales, and be more competitive. Now more than ever due to the COVID-19 pandemic and systemic inequalities, Black and Latinx-owned businesses must fully embrace digital marketing to survive. Nearly 50% of these businesses are not expected to survive the pandemic. If these current trends persist, many of these businesses will never recover.THIS HAS TO CHANGEThrough our hands-on workshops, we teach business owners how to create and execute a successful digital marketing strategy, including social media, email, video, website design, and search engine optimization.We believe, as the world moves toward a digital future, that it is imperative to equip the Minority-owned businesses of tomorrow with the digital skills necessary to thrive in a digital economy.
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