Diversity Connected
Consumer Goods - , ,
Diversity Connected Employees
Diversity Connected Details
Diversity Connected is an "Integrated Category Management & Strategy" company. Since 1993, Diversity Connected continues to thrive as the go-to experts in category management because we utilize a fresh perspective to delivering insights and creating plans that help businesses grow. The market is rapidly and constantly changing, but the relationship between Retailers and Consumers, however, have lagged. True expertise, strategy and transparency yields the customer-loyalty and longevity that manufacturers and retailers require to succeed. That's exactly how Diversity Connected works: Innovative solutions that connect customers with brands in a meaningful way. Sara Gregory, Director of Category Management and Product Distribution, leads a team of research, development and planning experts with a proven record that has led to profitability increase and sustainability for clients like WalMart, CVS Caremark, Luster Products and Soft Sheen, a L'Oreal division.Our Approach Consumers have endless alternatives. Manufacturers need a better way to connect their brand to their customers' lifestyle, and retailers need a better way to involve themselves in the community it's anchored in. The market is diverse, and it's impossible to create a one-size fits all solution. Diversity Connected connects diverse manufacturer-retail-customer situations with differentiated consumer experiences centered around strategy, pricing, design and community. We hold true to our corporate beliefs, which are to Inspire Commitment; Respect Opposing Views and Take Responsibility. That's the Transparency & Responsibility our clients rely on.DC strengthens brands and build communities. Learn more about custom reporting, retail and distribution strategy and event services at http://diversityconnected.com.
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