Apparel & Fashion - , , United Kingdom
Divumi creates innovative digital wearables that seamlessly integrate with your personal style and mood. Smart Accessories are created from the fusion of wearable technology with traditional accessories creating a unique range of products that are new to the world.Shruti Kharbanda gained inspiration to create Divumi, a brand that exudes elegance and versatility whilst pursuing her MBA at the University of Oxford. During her 20 years in the technology and the telecom industry her love for fashion prompted her to incorporate tech into stylish products, realising that for it to thrive, it must be about design first. Divumi accessories go beyond bespoke customisation and offer women a new way to express themselves. We can all explore our creative side by customising our look according to the latest fashion trend, colours or outfit with a click of a button.Divumi prides itself on being an ethical and sustainable fashion company. The very essence of the brand is that the products are adaptable, meaning that one product can take on many forms. Environmental sustainability and the reduction of waste is aligned with Divumi's vision that all products are safely and ethically produced, ensuring environmental and social responsibility across the entire supply chain.