Marketing & Advertising - , ,
Being passionate about the success of the businesses with which she works, combined with the supreme satisfaction of watching clients change their attitudes to their companies, is at the very heart of Duckwood Marketing.Owned and run by Gillian Woodland, with 17 years of UK and European experience, Duckwood Marketing has an interesting, structured, and easy to budget solution to the marketing issues experienced by business owners and marketing managers - a mentoring programme.Working with both marketing professionals and business owners with no particular marketing knowledge, Gillian takes them through the marketing process from a brand sense-check to make sure they love their brand and it appeals to the right audience, to planning their marketing activities – then rolling up their sleeves and getting on with it.Visiting the company at least once a month, Gillian takes them through the plan, actively doing their marketing together. She does not simply tell clients what to do – together they get on with the practical stuff - research, copy-writing, social media, telephone calls ... whatever needs to be done to promote the business successfully.Of course, each company has different marketing needs and the programme is customised to accommodate these. The main benefits include making the businesses put the time aside to do their marketing – often a huge issue – as well as passing on the skills so the marketing can continue effectively after the end of the programme.