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Edvance Group has been setup to draw on global best practices and provide solutions to educational problems in India. The group's flagship initiative Edvance Pre-Schools is a joint venture with EtonHouse International based in Singapore. The organization delivers joyful, holistic, child centric and experiential learning across more than 50 pre-schools in India under the brands Vivero ( www.viverointernational.com ) and Serra International ( www.serrapreschools.com ). The group was started by Mr. Arun Arora, former President of the Times of India Group and Mr. Anshul Arora, formerly with McKinsey & Company and a Harvard Business School alumnus.