EL ASIRA
Cosmetics - Amsterdam, North Holland, Netherlands
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EL ASIRA Details
OUR PHILOSOPHY\\El Asira, Arabic for ‘society' or ‘tribe', is not only a luxury brand, but also a unique experience. We don't sell products that simply enhance the love life between man and woman; all of our products provide a deeper meaning to sexuality, sensuality and even spirituality. We strive to offer a product range which will eventually lead to more admiration and love for women.\\We believe that if couples don't take the time to show the love for their partner nor themselves, they won't be able to reach a deeper sensual, sexual or spiritual connection. That is what El Asira is trying to accomplish. In the end, we'd like to see our Sensual Arabica product range to be able to build bridges. Not only between the East and West, but more importantly, between man and woman.\\EL ASIRA - SHARIA COMPLIANCE AND ISLAMIC BRANDING\\Islamic consumers are getting more and more ‘sharia conscious'. This is one of the reasons El Asira is completely Sharia compliant. Contrary to popular belief, sharia compliance is not something eerie; it just means we develop products which are ‘halal'.\\In our case, this has nothing to do with food. It has to do with the fact that our products are permissible by Islamic law and the Islamic religion. Therefore, all our products are maintaining the integrity, pure humanity and ethics inherent with the sharia
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