EM Business Labs Pvt Ltd
Management Consulting - Bengaluru, Karnataka, India
EM Business Labs Pvt Ltd Employees
EM Business Labs Pvt Ltd Details
EM Business Labs (EMBL) is an innovation company focused on Emerging Market consumer needs. The company's innovation process follows a bottoms-up philosophy and has four steps: Identifying compelling consumer needs using our proprietary research framework, Designing a product and/or service addressing the identified need with the cultural context in mind, Building a sustainable & profitable business model for the product/service and Finally, building an eco-system for the business to thrive. The aim is to build solutions grounds-up addressing the problem taking into account multi-faceted complexities and value systems of the emerging markets such as India. To fund the projects and understand the market better, the company undertakes research and consulting assignments in the areas of consumer research, product/service design, marketing and retail management.
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