Management Consulting - Columbus, Ohio, United States
Buying has changed as search enabled information puts greater power into all buyers' hands, from commercial buyers or private consumers. But while the best performing companies have shifted their attention to their target personas' Buying Cycles and new ways of selling to them, some companies are content to "stay the course." Unfortunately, the landscape is littered with the tales of those who thought their industry was safe from disruption. End2End enables disrupters and those willing to take on disrupters with their own, re-energized approach.
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