EngageDirect
Information Technology and Services - San Jose, California, United States
EngageDirect Employees
EngageDirect Details
Traditional B2B marketing approaches are indirect. As a results they are expensive, time consuming and often ineffective. These approaches involve casting a wide net and waiting for prospects to show interest in your offering. Unless you have large marketing budgets and ability to build brand you do not get sufficient number of high quality leads to feed your hungry sales team.EngageDirect takes a more direct approach. Using machine learning and deep computing capabilities available in the cloud today, EngageDirect analyses millions of companies and their employee behaviors to predict who is ready to buy your offering today. These prospects are then engaged though automated & manual means with your messaging across multiple communication channels -direct emails, social media engagements , online ads, physical mail, phone call etc. When an interest is detected, it is fed back into the AI computations to create the next set of prospects to engage. Unlike traditional large campaign based marketing approaches, EngageDirect works in small and fast steps - constantly iterating from the previous step and using machine learn to increase the odds of success of the next step.
EngageDirect Technologies
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Hubspot
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GetResponse
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