E-learning - Montreal, Quebec, Canada
***WHAT IS ePOP ENGLISH?***It's an interactive app that uses funny, dramatic, and original entertainment about life as a millennial to teach you the English language. You will learn everyday English - or "colloquial" language- that will help you fit into actual social situations.***HOW DOES ePOP ENGLISH WORK?***ePop English is very fun and easy to use!You watch a 5-minute film clip that is part of an ongoing soap opera about the lives of six students from abroad who are living in a dorm in Montreal. You are then given 20 minutes of lesson material – including interactive content - based on the film clip.***IS THERE EVIDENCE FOR ePOP ENGLISH'S EFFECTIVENESS?***Absolutely! We've done user and expert testing. We conducted a focus group where we demonstrated the app, and the focus members were unanimous: they found that the content was personal, relatable and entertaining. It took their intermediate knowledge of English to another level of understanding where they were able to fit in better in the local environment.We also have the support of language experts from McGill and Concordia universities, who believe that our format and content promotes effective language acquisition. Language experts also helped us design the lesson material.