Farren | the hotel revenue and software expert

Hospitality - Glasgow, Scotland, United Kingdom

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The agency is based in the south west coast of Scotland. Our primary concern is to deliver a joined-up service to the independent hotel sector in Scotland that is perhaps lacking. To level that playing field with the major hotel chains and the multinational OTAs, our divergent hotel industry must embrace a dynamic and intuitive outlook, that delivers the guest experience while driving business growth. However, does your hotel have the know how, the understanding and on hand expertise to deliver the bigger picture? Perhaps not and this is where we can. We can help in joining up the 'silos'. 'Silos?' - yes the silos. There is trend in the industry called 'demand management' and this is the ethos that we aspire to. This concept brings all the 'silos' (the functions of your hotel) together, to ensure that everyone is reading from the same script and the bigger picture is understood. So, with strong knowledge of the Scottish hotel market, our lead hotel partner, Neil Farren, has over 20 years of industry experience (he even remembers getting stuck into the breakfast dishes during his morning shift, to welcoming guests to the hotel in the afternoon, that's hotels for you). Over the last few years, he has focused on revenue management, hotel systems and software. And yes, Scotland is our primary market, but we are not limited by geography. With the help of the latest communication technology, we will consider projects

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Employees: 2
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Location: Glasgow, Scotland, United Kingdom
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