Marketing & Advertising - Toronto, Ontario, Canada
Font Shield is a Font Licensing, Management and Governance company serving Advertising Agencies, Brands, and anyone who uses fonts commercially.Font licensing terms are complex and confusing. With confusion comes risk of inadvertent misuse that could lead to litigation. There are a plethora of choices and decisions to be made in order to properly license a font.Since 2008, newer technologies have created even more font licensing models. The old desktop licensing model is still the standard for most design and print, but font licensing for the web, digital banner ads, mobile apps, web servers and e-books are now very much a part of the landscape. Furthermore, many font foundries now require the purchase of additional licensing extensions in order to deploy any materials using their fonts. Knowing which model(s) of license is required and exactly who (brand, agency, or both) needs to be licensed are key considerations.Neither a font foundry nor font designers, Font Shield has extensive font licensing experience. We help our clients navigate their font licensing needs and mitigate pitfalls so they can get on with the business of selling their products and services.Solid organization and structure is a key factor in font compliance. Our Font Management services can inventory and account for your font software and licensing documentation so it is readily available at a moment's notice when required.Be proactive. Let Font Shield help you manage your font licensing needs and mitigate your risk of litigation.Take the fear out of font licensing – contact Font Shield.
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