Marketing and Advertising - , ,
Fortune Creative Media - is the first Digital OOH company to breakthrough & explore the most densely populated transit medium of Mumbai. Digital screens inside the Mumbai Local Trains - "life line of the city"First ever media company to explore this transit medium with real-time access, time based & live updates system. The key differentiation of Fortune Creative Media: Innovation:- First of its kind to explore trains as a medium to advertise.Real Time Access:- With remote system in place we are able to deliver real-time updates on our medium such as live cricket scores, live news updates, live stock tickers, live railway alerts & much more, helping us increase captivity of viewers & engagement to the medium.Viewership:- An average of 37 lakhs commuters travel by Central Railways daily, that means one single train carries approximately 36,000 to 40,000 passengers daily !Captivity:- On an average the time spent by commuters in train is approximately between 30 - 45 mins one single travel. Here is the place where people have nothing much to do, so the engagemnet in such medium is higher than normal.Content:- We have reserved 50% of our run-time for contents to engage our viewers which includes - Alerts for passengers, snippets on social awareness, rail maps & timetables, news, jokes, trivia, horoscope, cricket scores for world cup & many more.Our Mission:- To help clients achieve their most ambitious marketing goals and strategic communications objectives.
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