frank the agency
Marketing & Advertising - , ,
frank the agency Employees
frank the agency Details
frank specialises in the ultimate form of Integrated Marketing Communications, namely Multi-sensory Marketing (MM). Sector focus is travel, tourism, airlines, leisure, destination marketing, retail and automotive. frank the agency harnesses the 5 human senses to create more emotional connections between brands and consumers. A greater emotional bond means greater profits for your brand. frank's aim is to help clients maximise profits from truly integrated marketing, bound together in a multi-sensory brand footprint. We derive this footprint through our trademarked groundbreaking consumer research technique, Envirometrics™ in partnership with the renowned international marketing research consultants, HPI. And we deliver this knowledge and expertise through traditional advertising and CRM channels, new media channels, transactional space (retail floorspace for example), and experiential techniques. Our aim is to become the UK's premier client resource for immersive brand experiences to generate above market returns on marketing investment. Specialties:Multi-sensory marketing Strategic marketing Brand architecture Advertising creativity Design and corporate identity NPD Artworking Print and production Through the line advertising Design for direct marketing / CRM Online advertising (PPC, SEO) and direct marketing Database strategy and application Web design Experiential marketing Transactional (retail) brand design
