N/A - Brisbane, N/A, AU
We grow and nurture communities for businesses just like yours. We turn newcomers into your most valuable customers and keep them coming back for more. Community Marketing [kuh-myoo-ni-tee mahr-ki-ting]: Marketing with a focus on building and nurturing community first and foremost. Marketing with a specific intention to prioritise genuine conversation and provide an experience your customers can't get anywhere else. Marketing for growth and marketing for longevity. At Free Folk, Community Marketing is all about bringing your community into all of your marketing channels - from social media and content to email marketing, public relations and real-life events and experiences. The goal of traditional marketing is to sell a product or service, but in an overcrowded and oversaturated space, it's hard to get your message out there. Consumer behaviour is changing - they crave relationships and experiences in the customer journey and expect more from the brands they purchase with. It's how you differentiate yourself from your competitors and how you provide more than just a product or a service. By doing that, you turn strangers into community members, and community members into loyal customers and brand advocates.
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