- Atlanta, Georgia, United States
Gamma Fish offers tiers of customer lifetime value (CLV) models for small & medium businesses to glean insights from historical data and make future-looking predictions about their customers to estimate residual value, churn, and retention. These metrics can inform customer acquisition cost (CAC) targets, marketing channels, and customer service levels. Advanced uses can lead to product development decisions and even business valuations. Gamma Fish's models, which are based on decades of academic research, are easy to use, powerful, and informative.
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