Genesis AR
Information Technology & Services - Gold Coast, Queensland, Australia
Genesis AR Employees
Genesis AR Details
Genesis AR is the first trading card game build for the modern, digital world. Seamlessly blending the analogue, physical world of trading cards with the power and graphics of digital gaming, Genesis uses Augmented Reality (AR) to bring the cards to life.Our motivation stems from the existing deficiencies in the AR industry. Despite it being such a rich and powerful technology, the vast majority of existing AR products are merely gimmicky add-ons, that sacrifice the full capability of AR, creating an imperfect user experience.Our team believe AR must be absolutely integral to the overall experience, with products designed from the group up to make full use of AR's capabilities.Our customers, in the 12-16 year old age bracket, are looking for a social engaging product, that is easy to learn but difficult to master. Our game mechanics reflect this demand, as well as ensuring simplicity in an admittedly difficult UX environment.
