Global Decision
Management Consulting - Irvine, California, United States
Global Decision Employees
Global Decision Details
Global Decision specializes in taking structured and unstructured datasets and deriving business insight. We create custom-built predictive models, based on internal client data and augmented from outside data sources as needed. We specialize in leveraging transactional, usage, and customer behavior data to increase customer retention, optimize upsell and cross-sell offers, and better understand and segment your existing customer base. We create scoring models for applications such as propensity-to-churn, propensity-to-buy, and propensity-to-upgrade, and develop pricing and products offerings that leverage scoring model results. We restructure and modify subscriber/customer data on an ongoing basis in order to create a "lifetime" snapshot of customer activity and better use all available information about client customer activity.
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