Marketing and Advertising - , ,
GIFTE was founded in response to a desperate need for support, resources and tools for the committed travel consultant. Whether he or she owns an entire agency, is an independent or works from home, has weathered some choppy seas in the form of airlines eliminating commissions, brick and mortar agencies closing their doors, online booking engines creating fierce competition, and a very difficult economy. If you have survived this, you should give yourself a pat on the back. It is no small feat what you have managed to get through and what's happened to your industry.We at GIFTE believe that the future of the travel advisor is bright and full of great opportunity. With the oldest babyboomers reaching the age of retirement this year and the increasing demand for treasured moments and experiences over material goods, the travel business will see incredible growth over the next 10-20 years. There is a lot of money to be made and a big impact to be had, even by the small, independent working from home. But for the travel advisor to succeed and excel beyond his or her wildest imagination, it will take a willingness to change how you do business and how you market.Our mission, at GIFTE, is to revolutionize the way travel advisors market and grow their businesses, by providing all the tools, resources and support they need to reach a whole new level of success in travel – one that includes making more money while making a difference in the lives of their clients.
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