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GRASP amplifies ideas that matter.Founded in Copenhagen in 2012, Grasp emerged from our joint curiosity to explore new ways of understanding business. Since its inception, Grasp has been promoting a human-centered approach to business by evoking its interdependence with our humanistic values, purpose and shared living spaces.The core ethos behind Grasp is that human understanding is an active force: To grasp something is both an act of learning and of creating. We therefore need to keep asking the right questions, explore new ideas and insights, and create the change we wish to see.To us, some things on the frontiers of business are just too important not to debate.
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