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Gravity is a training and mentoring club set up to help local business owners navigate the often confusing areas of marketing your business successfully and selling yourself to prospective clients. Many business owners excel at what they do, that's why they started a business doing that very thing. But for most, the key factor that will cause them to fail or struggle is simply a lack of understanding of how to market themselves and their services effectively. If you struggled to develop a marketing strategy that makes sense to both you and your prospects, or never seem to have the time to implement any of your marketing ideas, then you are not alone. Many business owners get bogged down in operations and struggle to allocate any time to market their business. Hiring in the experts to do it for you, as a new business, can prove too costly. The other option is to find the support you need to do it yourself.