Advertising/Marketing/PR - Bath, PA, US
greene marketing is a full-service marketing firm that takes a progressive, brand-based approach to helping its clients achieve their desired results. Brand-based marketing differentiates a company and its products/services from the competition and effectively conveys the unique characteristics and advantages that makes it special and desirable. Putting a strong brand in place before developing communication strategies and creative work maximizes the impact on customers and target audiences, and ensures wise investment of budgeted funds. Fresh Creative – Getting people's attention and engaging customers with the right message is critical to marketing success. greene marketing's inspired, fresh creative comes from looking at things in new ways, analyzing marketing challenges and finding that special angle and approach that will jump out from the clutter and grab the audience. Integrated Campaigns – Today, there is an array of ways to get in front of the right audience at the right time, but you need the right tools and expertise. greene marketing develops integrated campaigns that utilize the best promotional mix of traditional and cutting-edge tools. Campaigns include strategic combinations of tactics, from television, radio and outdoor to advanced Internet, social media, digital and public relations. Results-Driven – No matter how appealing a campaign appears, it is not successful unless it gets the results the client seeks. At greene, each campaign begins with clear objectives and a solid strategic plan to reach stated goals. Advanced tracking and analytics are often a critical part of the development process to track results and make adjustments along the way. Extraordinary Client Experience – At greene, we listen to our clients and become well versed in their products/services, enabling us to serve as a collaborative and seamless extension of their internal team. Communication is always fluid, keeping us on track, on time and on the same page.
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