GreenPatch Research & Consultancy
Market Research - Melbourne, Victoria, Australia
GreenPatch Research & Consultancy Employees
GreenPatch Research & Consultancy Details
GreenPatch is a Consumer Insights & Qualitative Market Research Consultancy. We work with businesses and brands to uncover, embed and leverage consumer insights to drive growth. We couple our business understanding and expertise with a fresh understanding of consumers to bring you commercially-grounded ideas, strategies and opportunities.We consult across a range of areas including:• Consumer Insights – if your business wants to become more consumer-centric then we can help. We offer a range of services to help drive and embed consumer-centricity and market research within your business; from a once-off project to developing a consumer insights strategy or building your team's insights capabilities we can help.• Qualitative Market Research – we love connecting with your consumers to understand what makes them tick. But we also know that interesting insights are of no use unless they uncover new opportunities or fresh ideas that help your business to grow. Our Qualitative Market Research approaches helps to unearth fresh insights that are commercially grounded and actionable for your business.• Strategic Workshop Facilitation – whether you need someone to facilitate an internal workshop, prepare and plan for a workshop or collate and embed workshop findings into your business then we can help. We're experts in facilitation and can help you with all aspects of running a successful workshop. While we can conduct Qualitative Research for all aspects of your business we specialise in:New Product Development (NPD)/ Innovation• Strategic Platform Development & Exploration• Concept Development & Optimisation• Bundle Optimisation• Post-Launch EvaluationBrand & Communications Strategy• Brand Positioning• Communications Strategic Platform Development & Exploration• Communications Idea Exploration & OptimisationGreenPatch - Creating Fertile Ground for Fresh Ideas
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