GTM Strategy Limited
Management Consulting - Pershore, England, United Kingdom
GTM Strategy Limited Employees
GTM Strategy Limited Details
For start-up and growth-stage tech companies, time is short and budgets are limited. Making the right go-to-market decisions is vital. These are the questions that companies frequently struggle with:- Can your go-to-market strategy be consistently articulated by everyone in the company?- Is your portfolio positioning fully aligned with the market need and against your competitors?- Are your marketing resources focused only on the lead generation and awareness activities that actually make a difference?- Do your lead generation and cultivation activities map directly to sales targets and do the metrics make sense?- Is there a clear connection between the resource demands and the results of your social media campaign?- Is it clear who is responsible for engaging with the industry analysts in your market?Today, these familiar issues are joined by the question of Covid-19. How can you adapt to stay competitive in the new business environment?GTM Strategy is led by Keith Day, a B2B product marketer with 30 years' experience in developing go-to-market strategies for technology companies.What we can do for you:- Evaluate your go-to-market strategy, refine it and write it down.- Work with marketing and product teams to re-align competitive positioning- Help marketing leaders to focus marketing tactics on sales and company value- Generate a plan for the direct engagement of industry expertsFor more details please get in touch at keith@GTMstrategy.tech
