International Trade & Development - Shanghai, Shanghai, China
GĒNLAB is a selective brand incubator partnering with entrepreneurs across the world, we aim to develop the next generation of purpose-led indie brands by helping them complete their China growth story.We believe in a best-of-both approach! China has changed. Against the backdrop of rising national pride, it is no longer a selling point to simply be a western brand. Instead, one must make sure the brand resonates with modern Chinese audiences by linking it to China in an authentic way.Best-of-both: 0-10 Chinese approach10-100 Western approach
Varnish
Amazon AWS
Mobile Friendly