Market Research - Berkeley, California, United States
MARKET RESEARCH + MARKETING SAVVY = ACTIONABLE INSIGHTS Harris Gabel Associates applies decades of qualitative research expertise and a strong background in marketing management to help our clients build a competitive advantage. Founded in 1985, we have conducted thousands of focus groups for blue chip clients such as Microsoft, Verathon Medical, and GE Healthcare. We are a boutique firm, specialized in qualitative research. We work with clients on an on-going basis, building deep expertise in product categories and target audiences. Our knowledge of the Technology and Healthcare markets is especially strong.