Marketing & Advertising - Karachi, Sindh, Pakistan
A bunch of out of the box thinkers forming a full service branding and ideas agency. Our team is experienced and passionate about creating something spectacular and impactful. We see each project as a partnership. We want to understand your challenges and motivations, plus have something fun along the way. No matter what we create together, we take a three-step approach of THINK – CREATE – OPTIMIZE. We are here to build a high quality extension for brands to serve their consumers. Brands come to us when they are looking forward to refine or create their brand identity.Brand Strategy 1. Research 2. Brand Architecture 3. Brand Positioning 4. Brand Proposition 5. Brand Management 6. One Word Equity Digital 1. Digital Strategy 2. Content Development 3. App Development 4. Web Development 5. UI/UX Architecture 6. Digital Marketing Design 1. Brand Identity 2. Corporate Design 3. Graphic Design 4. Copywriting 5. Web Design 6. Event Design Media 1. Media Buying 2. Media Planning 3. Media ReleasingThe 6 step formula Brainstorming: The engine to the process is creative collaboration, this is where ideas are formed. Research: Focus groups and surveys take the high road in this step to curate the ideas. Conceptualizing: The idea then reaches its first pit stop. The black & white station. Execution: The idea then takes the high road again to reach its destination.Analysis: Destination has arrived, time to jot down the experience.Results: Time to throw a success party. The 6th letter theoryThe letter F guides us in everything we do, say, strategize, conceptualize, design or execute. F is forward - standing still is not an option F is fun - joyous environment creates joyous experiences F is future - we innovate ideas better than others F is fame - our creative bar is high, so that's a no-brainer F is fearless - we use our creativity and strategic excellence to take risks.
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