Hermetica Paris
Luxury Goods & Jewelry - London, England, United Kingdom
Hermetica Paris Employees
Hermetica Paris Details
Hermetica - a molecular fragrance brand Like modern-day alchemists, turning metals into gold - we took traditional fragrant ingredients and transformed them into a new elixir for the perfumery world. This is how we created Hermetica, a collection of modern molecular perfumes using a unique alcohol-free formula to create long-lasting and moisturizing fragrances. Launched online exclusively on 31 July, Hermetica is the first of its kind digital first fragrance brand to deliver worldwide thanks to its alcohol-free formula, allowing consumers to easily purchase fragrance through the website and try them at home. Hermetica fragrances are the result of more than two years of intense collaboration with perfumers at Symrise, resulting in a completely new and alcohol-free approach to creating fragrances. By marrying our formulas with unique patented technology - Inoscent – top, mid and base notes appear in a modern and striking tempo, revealing right away the heart of the perfumes after the first spritz. The range includes 13 unique perfumes, 12 within the four different collections - Emerald Stairways, Vertical Ambers, The Door and Dry Waters - plus Source1, a standalone fragrance that can also be found across all scents. Floral, woody, oriental and green, Hermetica fragrances deliver a contemporary and refined eau de parfum collection that is clean and cruelty-free.As a digital first brand, Hermetica has created personality quiz online so that customers can find a scent best suited to them. Moving away from traditional fragrance questions, the quiz uses a unique algorithm and inspiration from the idea of synaesthesia – where the perception of images can stimulate other senses such as smell – to match customers with the perfect fragrance. A discovery kit, available through the website, allows consumers to try each scent at home; the cost is then offset against the price of a full-priced bottle.Time goes by, Hermetica remains
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