Public Relations & Communications - Los Angeles, California, United States
HiFi Exchange seeks to elevate the canna-biz marketplace with branding initiatives and strategic placement opportunities for flowering brands looking to step into the high end retail marketplace. Through focused and in-depth research, HiFi Exchange is doing the due diligence that fashion and lifestyle entertainment industry and retailers do not have the time nor resources to identify the brands that are truly authentic and the best in their categories. HiFi Exchange was founded in 2018 by industry veterans - Jennifer Gross and Julia Axelrod who created the showroom in response to continued feedback from brands that were finding it difficult to forge synergistic relationships with their targeted retail audience. The showroom acts as a vehicle to showcase high-quality and consciously branded products geared towards a consumer audience that do not look to dispensaries to shop for their wellness and beauty products. HiFi Exchange offers a meeting place in Los Angeles for like minded makers and interested retailers to come together. The showroom provides a platform to educate interested parties from retailers to media about these next level brands hitting the market in this exciting and quickly evolving industry. In addition to the showroom, HiFi Exchange intends to expand their efforts to create well produced brand activations and experiences with elevated local events that draw in a vast and wide ranged consumer audience. HiFi Exchange has been featured in LA Weekly, Cheddar, and just came off exhibiting at the Designer & Agents show in Los Angeles. For more information visit the HiFi Exchange website at www.hifiexchange.us.
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