HJA Strategic Marketing
Marketing & Advertising - Chandler, Arizona, United States
HJA Strategic Marketing Employees
HJA Strategic Marketing Senior Management
HJA Strategic Marketing Details
Disruption is hard, uncomfortable, but ultimately necessary.Today the small and nimble devour the fat and slow and in today's complex media landscape, it comes down to a simple question, WHO DO YOU WANT HANDLING YOUR MEDIA BUDGETS?...THE 25 YEAR OLD KID AT YOUR BIG AGENCY, OR SOMEONE WITH 25+ YEARS OF EXPERIENCE? HJA disrupts today's media agency landscape and provides an alternative to the status quo, a refuge for clients "stuck with" their media agency. We bring something new to the table. Combining the experience of an ROI-focused, $100M+ client with the experience as a $1B+ media buyer and media seller, we've seen all sides of the desk and we know the tricks of the trade. It gives us a unique POV into today's media landscape. HJA's "sweet spot" is working with advertisers who find themselves in either of these situations...Stuck within the holding company model, predicated on the tired language of CPMs and GRPs, limit you to data tech stacks based on companies they own a portion of, and often time whose corporate needs may not be aligned with yours. Stuck at a branded response agency, who is both buying the media and then using their own, mediocre attribution tools to grade their own homework so they can tell you how well they are doing?HJA is different. Our only goal is to drive maximum ROI against your national media dollars. Our approach is different, as we deploy only the state-of-the-art tools to your business to provide the most robust, data-infused approach to buying. We can buy GRPs and low CPM all day long, and do it more efficiently than the holding companies, but we love to be able to focus on outcomes rather than media results.As a client you can do better. Your C-Suite is demanding you need to do better. Great marketing folks with a average agency is like having a great stereo system with bad speakers. Give us 15 minutes of your time. We're certainly not for everyone, but who knows, we may be right for you.
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