Hobby-X
Arts & Crafts - Randburg, Gauteng, South Africa
Hobby-X Employees
Hobby-X Details
Hobby-X is a innovative company that was launched in South Africa in 1998. We aim to encourage South Africans to take up a creative craft or hobby. Each year, a wide spectrum of materials, equipment, supplies and ideas are showcased, catering to all sorts of interests and preferences. Hobby-X attracts tens of thousands of visitors to every show! Hobby-X promotes an innovative marketing approach that targets both the Trade and Consumers. This two-pronged approach enables Exhibitors to target their marketing to the Trade Buyers, while generating brand awareness and building brand loyalty with consumers, ultimately resulting in increased demand for their products within the retail stores.As the industry leader - Hobby-X has created a platform for exhibitors of all types of interests, that has expanded beyond the conventional craft-based hobbies, to sports and gadgets to reptiles and home and garden interests. This expansion has included most ways people choose to spend their past time, enjoying themselves alone or sharing with friends and family.
