Household is an award-winning brand experience design agency and specialist in retail and hospitality. We deliver transformation for global brands through brand creation, enhanced journey design and immersive physical and digital experiences.We believe the need for transformation has never been so critical. Business leaders are being challenged to think innovatively to evolve – often radically. Household is meeting these challenges by merging retail, hospitality and technology experience design – where entertainment creates deeper love and loyalty, convenience is defined by new and personalised services, where communities can grow through inclusion and connectivity, and where digital means that almost anywhere can become an engagement space.We are designing for a thrilling world of new customers.Household helps brands understand the needs and expectations of hyper-engaged global customer communities who are thinking much harder about the brands they choose and shop with. We call this group ‘The Participation Generation' and see these customers as the catalyst for innovation, using our insights to power our creativity.By breaking with convention, we are reinventing the role of brands through developing the proposition, identity, and design of captivating experiences that open our clients' eyes to new commercial possibilities and set the agenda for innovation and powerful customer engagement.We're proud of our client list which spans Amazon, Christian Louboutin, Warner Bros., H&M, Hammerson, Harrods, Hilton Worldwide, MSD Capital (private investment), The National Gallery London, PPHE Hotel Group, Primark, Tesco, John Lewis Partnership, Starbucks, Soho House & Co, Sky and Diptyque.

Insight and Innovation Customer Journey Planning Branding and Identity Brand Communications Interior Architecture and Design Digital Experience Experience Guidelines Roll Out Design and Management Stakeholder Engagement Experience research & insight Experience mapping Brand strategy & creation Naming & Tone of voice Packaging Retail strategy Retail identity Customer journey Store & connected environment design Retail comms & POS Prototyping development & delivery Experience research & insight Brand strategy & creation Naming & Tone of voice Store & connected environment design Retail comms & POS development & delivery Trend Research Insights Research Retail Strategy Brand Strategy Customer Strategy Creative Identity Brand Storytelling Retail Experience Design Hospitality Design Interior Design Global Retail Implementation B2B B2C Architecture Firm/Engineering Firm Business Services Nec Design