Marketing & Advertising - Newlands East, KwaZulu-Natal, South Africa
tap-IT is a revolutionary communication channel that connects smaller retail traders with big brands and their distribution networks.\\The FMCG manufacturer's traditional sales model of key accounts, reps and merchandisers favors big box retailers at the expense of smaller traders who seldom, if ever, get to see brand representatives. Brands and traders in the lower end of the market suffer as a result.\\tap-IT's revolutionary 3G tablet technology enables brands to reach 1000's of small traders at a fraction of the cost. With the tap-IT device traders become instantly empowered by big brands to:\\order stocks directly from their distribution network.\earn brand incentives for merchandising, ranging and display.\view new brand / product launches.\order POS material.\access to Category Recommendations like planograms and must stock items to develop their trading efficiencies.