Hybu Cig Cymru - Meat Promotion Wales

Advertising/Marketing/PR - Aberystwyth, ENG, UK

Hybu Cig Cymru - Meat Promotion Wales Employees
Leisia Tudor

Flock and Herd Health Officer

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Emily Rees

UK Retail Market Development Executive

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Hybu Cig Cymru - Meat Promotion Wales Details

Hybu Cig Cymru - Meat Promotion Wales (HCC) is the industry-led organisation responsible for the development, promotion and marketing of Welsh red meat.Industry Development HCC undertakes research and development, dissemination of information and training relevant to each part of the supply chain, to ensure the Welsh red meat industry is in a position to improve quality, increase cost-effectiveness and add value to Welsh red meat products across the whole supply chain.Market DevelopmentHCC is active in many important markets worldwide: developing and strengthening business opportunities for Welsh red meat exporters. At home HCC works with retailers, farmers markets and foodservice operators, undertaking regular promotional programmes for Protected Geographical Indication (PGI) Welsh Lamb and Welsh Beef.CommunicationHCC ensures that information regarding developments relating to Welsh red meat are made known to stakeholders and consumers.Hybu Cig Cymru (HCC) yw'r sefydliad sy'n gyfrifol am ddatblygu, hyrwyddo a marchnata cig coch o Gymru ac mae'n gorff sy'n cael ei arwain gan y diwydiant.Datblygu'r DiwydiantMae HCC yn anelu at wella ansawdd, cynyddu cost-effeithiolrwydd ac ychwanegu gwerth at gynhyrchion cig coch ar draws yr holl gadwyn gyflenwi yng Nghymru. Gwneir hyn trwy ddarparu gwybodaeth yn ogystal â chynyddu, hyrwyddo ac ymgynefino â'r defnydd o dechnoleg oddi mewn i'r diwydiant.Datblygu'r FarchnadMae HCC yn gweithredu mewn llawer o farchnadoedd pwysig yn Ewrop, gan ddatblygu a chryfhau cyfleoedd busnes i allforwyr cig coch o Gymru. Gartref, mae HCC yn gweithio gyda mân-werthwyr, marchnadoedd ffermwyr a gweithredwyr gwasanaethau bwyd, gan gynnal rhaglenni hyrwyddo rheolaidd ar gyfer Cig Oen Cymru a Chig Eidion Cymru sydd â Dynodiad Daearyddol Gwarchodedig (PGI).CyfathrebuRhan o waith HCC yw gwneud yn siwr fod rhanddeiliaid a defnyddwyr yn cael gwybod am ddatblygiadau sy'n ymwneud â chig coch Cymru.

Hybu Cig Cymru - Meat Promotion Wales logo, Hybu Cig Cymru - Meat Promotion Wales contact details
Employees: 20 - 49
HQ:
Location: Aberystwyth, ENG, UK
Revenue: 2.5 - 5 Million
Welsh Lamb Welsh Beef Red Meat Promotion Marketing Software/Advertising Software Management Consulting Services Marketing and Advertising
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