Research - Mountain View, California, United States
PROFESSIONAL EXPERIENCEHYCAP CONSULTING - Pittsburgh, PA 2008- present PrincipalHyCap delivers international performance-enhancing solutions to Fortune 100 healthcare companies seeking to expand services across multiple distribution channels and target markets. Strategy and tactical planning for KOL, VOC, Voice of Field Programs for Sales and Services, MSL, Speaker Bureau (Physician and Technical), and target specific creation, development, deployment, management, and assessment of ROI. Change management from paper to e processes (e.g. SFDC, Goldmine, CPQ, and Cloud). Integration of sales, marketing, and operations for true commercialization. Coaching management and senior leadership. Successful consults in EMEA, Asia Pac, LATM.Partner/ConsultantDeveloped and implemented sales, marketing and business growth Strategies and Tactics for medical services and products ranging from devices to diagnostics. Key Achievement: ROI focus Implement ADDIE model Assessment: Proof of performance Organizational success for customers: 50 to 50,000 employees Synchronous and Asynchronous Learning Strategy: Tactics: Communication: Execution Reinforcement and Remediation Process: not eventLaunched de novo and relaunched refreshed medical devices for Roche, Thermo Fisher, Beckman Coulter.Prize winning Facilitator, Trainer, and Development.
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