Internet - New York, New York, United States
BUY, BORROW, SWAP + SELL...Fashion. Named "Top 10 NYC Startup to Watch" by Time Inc., InStyle Magazine "Best of the Web" and features in Lucky Magazine, Glamour.com, InStyle.com, Refinery29, WWD, AOL Switched, Essence Magazine, Discovery Treehugger, Gotham Magazine and most recently, The TODAY SHOW, I-ELLA.com is an innovative, fashion-forward, charitable online marketplace where members can BUY, SELL, BORROW + SWAP the latest must-have fashion apparel, accessories, and more. 10% of every transaction fee is donated to charity. The company has over 55,000 members including bloggers, celebrities, stylists, fashion editors, students and more since opening its platform in April 2011.