iClick Global
Internet - , ,
iClick Global Employees
iClick Global Details
iClick Global is the internationally focussed business of iClick Interactive Asia the leading digital programmatic marketing solution provider in Greater China. Established in 2009 by a group of Internet veterans and technology experts, iClick manages and connects internet marketing strategies across channels in a way that provides marketers with the maximum efficiency and return on investment (ROI) for their ad dollar. By leveraging iClick's proprietary cross-marketplace optimization platform -XMO, we predict online campaign performance and formulate optimization instructions automatically to deliver results that beat our advertiser's objectives. The predictive algorithms in XMO use our Audience Builder product and Real Time Bidding (RTB) to present the best creative to the right consumer across the various consumer touch points in the Chinese market including display, mobile, video, social media and search.
