IMC International Marketing Consulting
Marketing & Advertising - Miami, Florida, United States
IMC International Marketing Consulting Employees
IMC International Marketing Consulting Details
IMC Inc., (International Marketing Consultant) was established in 1992 by his founder Jean-Laurent Raphael, as a consulting firm specialized in marketing and research to service European companies. The objective was to assist European manufacturers make their debuts on the North American's market. Our story In 1998 Space Lighting was added as a subsidiary of to IMC Lighting to server as a fully specialized agency and distributor representing some of the most prestigious European collections of the time. In addition to 25 years experience as founder and CEO of IMC Lighting Inc., Jean-Laurent Raphael also served as Director of North American Retail Sales for FLOS from 2012 to 2018; a major and beneficial experience in the American business system. TodayWe are uniquely positioned as one of the best in the business to guide new European brands through the process of successfully taking the leap into the North American market. We recently decided to improve our original vision and are now offering a full line of consulting services to help European manufacturers launch their brand into the North American market. To avoid cost and waist of time in the process we offer: • Experience and "know how": working with 250 retailers, hundreds of design firms and all the major e-commerce. We visit our showrooms and designer partners at least twice a year and contact with them almost every day.• Market study: provide a list of carefully selected partners that will guarantee your brand a successful initial launch, drastically reducing your time and cost in this new venture.• "Boutique" treatment: our team works closely with our clients to identify achievable goals and determine the best path to success based on their product offering and financial ability.• Help finance: we put in contact with US banks that help entrepreneurs in their internationalization process and Chamber of Commerce for provide a realistic concept of profitability and some financial help to companies beyond their borders.• Tradeshows: fundamental to established strong relationships that enable us to get regular appointments and opportunities to introduce new brands.
