In USA Group
Internet - , ,
In USA Group Employees
In USA Group Details
Michaël and the In USA Team pioneered the development of e-commerce offers marketed through CPA affiliate networks. They grew the customer base from 0 to over 550,000 with a team of about 45 employees.They built cutting edge software like automated funnel generators, direct response optimized shopping carts with 1 click upsells & checkouts, email platforms, ad serving technology, CRM, and affiliate tracking platforms as early as 2003.These tools are now readily available on a saas model (ie: Clickfunnels, mailchimp, hasoffers, linkshare) and powered over $1MM a month just in ecommerce transactions.They built their own internal continuity membership programs and in-house CPA network.Michaël started the company in New York City after working for a company called DOM (Think Ikea meet Urban outfitters).He timed inventory gaps for hot selling products coming from China then located those items from local importers in the US. He marketed those product to DOM while in between shipments.From humble beginnings starting with one item, he became Dom's #1 supplier with over 30 items. He left DOM and started his own wholesale and import business which became his first million dollar company. Then the internet came about and Michaël became obsessed with e-commerce and never looked back
