Apparel & Fashion - Austin, Texas, United States
MISSION STATEMENTindigo creates unique pieces for unique individuals. We do so with small quantities of handmade jewelry. indigo produces the highest quality products with an ethical and eco conscious mind. Our company offers affordable pricing to suit all budgets. We want our customers to feel represented in our brand so they feel confident with every purchase. At the core of indigo is our commitment to giving back. We are passionate about humanitarian and environmental issues and want to shed light on these issues through social campaigns, volunteering, and donating. Just as we put our hands into making our jewelry, we want to put our hands into doing good works in the world.OUR STORYThe idea for indigo was born after a trip to Michaels. A year ago I had come across some videos on YouTube showing how to make jewelry for beginners. Naturally, I grabbed my little sister Amaya, a.k.a my crafting partner in crime, and stocked up on beads and nylon string to create bracelets for the summer. We had so much fun putting together different color combinations and designs. Our love of making bracelets grew and we began to experiment with earrings and necklaces. During this time we noticed a need. People felt that quality jewelry was too expensive for their budget. Additionally, most pieces were mass produced, diminishing the uniqueness. Thus, my sister and I set out to create unique pieces for unique individuals. Our company, indigo accomplishes this by creating small batches of jewelry that are handmade. This ensures that we are able to craft affordable products with great care. We plan to use a variety of mediums; from polymer clay to crystal beads to add to the creativity of our brand. We want our indigo family to feel confident in every piece they wear. Lastly, at indigo we strive to promote a giving heart. We want to focus on different ways to help the community and those in need.