Inflection Point Marketing
Marketing & Advertising - San Jose, California, United States
Inflection Point Marketing Employees
Inflection Point Marketing Details
Customers are the source of real growth. Inflection Point Marketing combines in-depth customer insights with practical expertise in operations and economics to help customers create sustainable, organic growth. depth of experience in the following areas:Customer insights and segmentation:Define the target customer or "sweet spot"—the area of distinct advantage over competitors—to inform business decisions and investment allocation.Product and category management: Break down barriers to innovation and improve ongoing customer-led product development so their value proposition is differentiated and meets customer needs.Pricing: Resolve the pricing paradox—pricing is almost always the #1 profit lever, yet it remains under-developed in most companies—by building long-term pricing capabilities and capitalizing on in-year-revenue opportunities.Sales and channel effectiveness: Identify quick, targeted, customized solutions as well as strategic and operational improvements to boost underperforming sales organizations.Marketing and brand strategy: Align marketing and brand strategy with overarching business objectives; ensure marketing investments are generating highest returns and reinforcing the brand positioning; and build a loyal customer base through branding that cultivates a strong, trusted image.Loyalty: Nurture promoters—loyal customers who are more profitable, and who are active proponents of your business. Go-to-market strategy: Build powerful, integrated go-to-market systems that build a bridge between a company's strategy and the exceptional customer experiences that are the ultimate driver of customer advocacy and loyalty.
Inflection Point Marketing Technologies
Email Providers
Gmail
Domain Name Services
Route 53
SSL Certificates
OpenSSL
Other
Google Apps
Hosting
Amazon AWS
Online Video Platforms
YouTube