iNFLUX
Advertising/Marketing/PR - , ,
iNFLUX Details
iNFLUX, provides campaign management software for Near Field Communication marketing purposes. The end to end service platform is designed to enhance how customers interact with brands and businesses through highly targeted proximity marketing. Front end NFC enabled smart posters provide information to users in context via their mobile device. Advertisers will have the ability to monitor and measure actual consumer behaviour that is prompted by the NFC interaction. Campaign managers decipher customer interaction data, captured and reported in real time, through our middleware software and web based analytics backend. Our database of unique customer profiles and their preferences, informs compelling consumer insights to fine tune marketing and communication strategies.
