Entertainment - Redfern, New South Wales, Australia
ICR was established in NYC in 2009, to help Australian brands navigate Celebrity Partnerships. Over time the company grew to work with brands across the globe, brokering talent partnerships across campaigns and appearances. Scope of work included: producing print, digital and TV campaigns; building relationships with key industry leaders including agents, managers, publicists, writers, directors and photographers; building and managing relationships with key celebrity talent; supporting and managing clients from the campaign inception through to execution and beyond.